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Site's focus is on sustainable branded tissue products
May 14, 2024
By: Karen McIntyre
Editor
Hygiene and health company Essity is investing in a new global center for research and development, in Alsace, France, dedicated to tissue hygiene products. The state-of-the-art facility will focus on tissue to meet the evolving demands of branded tissue in both the consumer and professional hygiene markets. Essity is continuously developing new methods to provide the market with sustainable and user-friendly products. The company’s current R&D center in Kunheim, France, has filed 25 patents in recent years for ground-breaking innovations such as Lotus Aqua Tube (a flushable toilet roll core), Lotus and Okay Sans Tube (coreless toilet paper), Tork SmartOne (dispenses one sheet at a time) and paper hygiene products based on alternative fibers. “Essity’s research and development is re-shaping paper making to contribute to a more sustainable and circular society, while improving people’s hygiene and health. The new global R&D center in France, will enable us to continue to develop innovative new paper hygiene products and solutions that meet the needs and high expectations of customers and consumers,” says Magnus Groth, President and CEO of Essity. The new R&D center, strategically located near the current facility, ensures the retention of Essity’s more than 80 experts and engineers working there today. Essity aims to create a larger, more efficient center equipped to address future challenges. In addition to France, Essity has R&D centers in Mexico, Sweden, Germany and in the U.S., led by the company’s global unit focusing on brands, innovation and sustainability. In 2023, Essity invested SEK 1.7bn (approximately 1.2% of net sales) in research and development.
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